Primary Transit Corridor Network Master Plan
Nebraska – Hillsborough Primary Transit Corridor
Table of Contents
Rating Factor #1: Purpose and Outcomes
Project Purpose 1
Overview 2
Study Area 2
Alignment with HUD’s Livability Principles and Reporting Metrics 5
Rating Factor #2: Work Plan
Proposed Activities 7
Planned and Concurrent Activities Requiring Coordination Activities 8
Regional and Local Project Significance 9
Public Outreach and Participation 9
Use of Funds/Budget and Timeline 10
Project Outputs, Outcomes and Performance Measures (Metrics) 11
Obstacles in Meeting Outcomes, Outputs and Performance Measures 12
Rating Factor #3: Leveraging and Collaboration
Letter of Commitment for Required Match 13
Letters of Support/Commitment (List) 13
Rating Factor #4: Capacity
Organizational Capacity 14
Summary of Previous Projects, Outreach 14
Bonus Factors
Skills and Technical Expertise Plan 15
Knowledge Sharing Plan 15
Rating Factor #1: Purpose and Outcomes
Project Purpose
The City of Tampa proposes to use funding sought through this grant application to develop a
detailed corridor master plan for the Nebraska - Hillsborough Avenue Primary Transit Corridor
that:
1. Takes advantage of its location and transportation resources;
2. Provides opportunities to unify and strengthen the corridor’s identity;
3. Promotes economic development, particularly in close proximity to mixed-income
communities;
4. Encourages green and healthy design for new construction and/or rehabilitation,
5. Strengthens cultural, social and historic connectivity along the corridor;
6. Creates attractive pedestrian- and transit-oriented places; and
7. Facilitates public facilities financing and timely construction.
Funds sought through this grant application will also be used to develop a detailed station area
plan for the Florida High Speed Rail System scheduled to begin construction by the end of 2013
and in operation by 2015.
The strategy presented in this application seeks to establish a comprehensive design approach for
the entire corridor to promote efficiency and functionality, and better define a unique and
distinctive sense of place. It will be based on a combination of the community’s vision, the City’s
goals, and best management practices in transit-oriented development (TOD).
1
Overview
The City of Tampa, Florida is located just east of the
Gulf Coast of Florida. Directly adjacent to Tampa Bay,
the City serves as the county seat for Hillsborough
County -- the fourth most populous county in the state--
and is a major part of one of the fastest growing
metropolitan areas in the nation. Tampa’s resident
population in 2000 was 303,447. According to estimates,
the city's population had grown to 343,890 by 2009,
making it the 54th largest city in the United States.
Additionally, more recent estimates project the City’s
population will grow by 92,860 people between 2005
and 2025. Along with this trend, employment is
projected to increase by 132,000 jobs during this same
period – giving the City an employment base of more
than 495,000 jobs.
In May 2009, the City adopted a major update to its
Comprehensive Plan (Tampa Comprehensive Plan:
Building Our Legacy - A Livable City, May 2009)
establishing “livability” as the overarching theme in
meeting the needs of the existing population and
planning future growth. In addition to the traditional
comprehensive planning elements, the May 2009 Plan
Update emphasizes transit oriented development within
activity centers and along major mixed-use/transit
corridors, energy efficient land use patterns, energy
conservation, multi-modal transportation systems,
pedestrian oriented places, mixed-income residential
communities and people connected via a wide range of
physical and social systems as public policy.
The City of Tampa is 92% built-out to its corporate limits. Most future development will occur as infill development –
thus adding greater densities and filling in existing vacant areas and areas targeted for redevelopment. To protect
existing communities and to minimize adverse impacts of future development, the Comprehensive Plan directs new
development to locate in and around the major business centers and along Primary Transit Corridors (See Figure 1).
Directing growth into these corridors will result in the types of sustainable conditions envisioned in this planning
program.
Study Area
The study area for this project is shown in Figure 2: the Nebraska - Hillsborough Avenue Primary Transit Corridor.
The corridor includes more than a billion dollars in planned multi-modal transit capital spending, highlighted by the
nation’s first high speed rail system, a potential light rail system and programmed bus rapid transit systems. No other
corridor in the City’s transit network has the same degree of multi-modal linkages as the Nebraska – Hillsborough
corridor. Integration of these systems to each other and to the surrounding communities is needed and would result in a
much improved form and function.
Figure 1
Adopted Primary Transit Corridor Network
The Florida High Speed Rail System will
begin operation in 2015
The location of the Florida High Speed Rail (HSR) Terminal at the southern end
of the corridor in downtown Tampa presents a set of unique opportunities and
critical challenges for the City. The Florida Department of Transportation is
committed to beginning construction on the multi-modal transit hub no later than
the third quarter of 2012. The City of Tampa must respond to this “fast-track”
schedule to adequately address a number of urban and community design issues
before for the facility begins operation in 2015.
2
Figure 2
Nebraska–Hillsborough Avenue
Study Area
Hillsborough Avenue
East-West HART Metrorapid
Service Route
North – South HART Metrorapid
Service Route
M.L. King Blvd
Nebraska Avenue
Study Area Boundary
Potential Light Rail Route
(
1 of 2 alternatives
)
High Speed Rail Station
3
The corridor suffers from pervasive economic decline in certain areas and is nearly entirely contained within the City’s
designated Community Redevelopment Areas (CRA’s). At the same time, there are several parcels ready for
redevelopment, with most regulatory tools for expedited development already currently in place. A unified
development plan would provide direction.
Redevelopment on vacant lots must be guided in a manner that
respects the heritage of the corridor.
(Centro Asturiano pictured)
The corridor traverses the City’s oldest, most historic
and culturally rich neighborhoods. Part of the corridor is
within the Ybor City National and Local Historic District
and protected by a local historic preservation ordinance.
Even with these designations, portions of this area are
targeted for redevelopment posing special challenges.
This planning project will examine strategies to guide
redevelopment in manner that respects and reinforces the
history and culture of the area.
More than $3 million in federal Neighborhood
Stabilization dollars has been targeted within the
corridor. The project will identify areas suitable for
affordable and workforce housing and recommend
strategies for providing such housing opportunities in
close proximity to transit stops and stations.
The neighborhoods along the corridor are comprised of predominantly single-story, single-family houses, interspersed
with neighborhood-serving commercial development. Residents have resisted the development of other forms of
housing (i.e., townhomes and multi-family units) believing that such forms would disrupt the fabric of the community
and negatively affect established physical and social patterns. This project includes outreach efforts to educate residents
on the merits of transit oriented development. Including workshops to develop a consensus on how transit oriented
developments can occur in the area.
The May 2009 Tampa Comprehensive Plan established several policies and strategies to
reduce energy use and to promote energy efficient land use patterns. In 2010, Mayor
Pam Iorio appointed a Citizens–TECO Energy Conservation Task Force which
recommended conservation strategies that were in line with the Comprehensive Plan.
This project provides an opportunity to implement some of those recommendations.
While the Tampa Comprehensive Plan makes great strides in establishing a framework
for creating a livable community, the plan does not examine the primary transit network
in sufficient detail to determine the amount and type of development that can be
accommodated within it. Nor did the plan examine development trends and the market
potential to determine a reasonable expectation of the level of development that could be
realized over the next 10-15 years within this particular corridor. Additional market
analysis is required to better define the development capacity for each corridor.
An example of the limited mixed-use lot frontage available for
redevelopment and the proximity to historic neighborhoods.
The Comprehensive Plan assumes new mixed-use, transit-
oriented development will locate along primary transit
corridors or transit stops, however there has been no detailed
analysis of the lot, parcel and site characteristics to assess the
feasibility of accommodating the desired projects. Along the
corridor, small parcel sizes and short lot depths can result in
commercial lots abutting directly to single-family residential
areas. Residents are concerned that new development will
negatively affect established physical and social patterns.
These challenges must be overcome to promote economic
development; however, ultimate solutions must consider the
needs, desires and impacts of adjacent communities.
4
The designation of primary transit corridors is a new feature in the Tampa Comprehensive Plan. As such, the primary
transit corridor designation is not reflected in recently completed economic development plans, land use plans, or
transit alignment and station location plans. Other plans that do not reflect this designation include cultural district
plans, bicycle, sidewalk, and pedestrian plans, as well as park, open space and greenways trail plans. This project
provides the opportunity to coordinate and integrate these efforts to create a unified development plan for the primary
transit corridors.
Development along the primary transit corridors is regulated by several governmental and public entities. Some of the
regulations create barriers in achieving mixed-use, compact transit oriented developments. A unified, streamlined
approach to development review and approvals is needed, particularly where multiple governmental entities have
regulatory authority.
Alignment with HUD Livability Principles
The degree to which the project aligns with HUD's six livability principles is shown in the following table. The
alignment/benefit is described in the left column and the metric that will be used to measure success or progress is
shown in the right column.
Livability Principle / Outcome or Alignment How it will be Measured
Livability Principle #1: Provide More Transportation Choices
By encouraging mixed-use, transit oriented development
within the corridor, and near transit-stops, single-purpose
automobile trips will be reduced.
By connecting the high speed rail station with intermodal
facilities (Port and Airport) via bus, cabs, street car and a
light rail system, riders will have more options in reaching
their final desired destination, which will help to alleviate
traffic congestion at peak times.
Developments that promote walking or biking, and can be
served by transit, will reduce demands on energy. Also,
multi-story developments can be more energy efficient.
The project affords the opportunity to examine the
potential creating an electric vehicle ready corridor which
can help to reduce reliance on non-renewable fuels.
Livability Principle #2: Promote Equitable Affordable Housing
The project will seed to develop housing strategies that
preserve existing neighborhoods, protect historic areas and
encourage mixed-income housing opportunities in close
proximity to the station. An example, located two blocks
east of the proposed rail station is the Encore project, a 30-
acre mixed use, mixed income, transit oriented
development, which was awarded $38 million in federal
stimulus money.
Vehicle miles traveled
# of travel modes available at the high speed
rail center
Mode split of arriving and departing travelers
Average population density
Average employment density
Average # of stories of development
# of TOD developments approved
Change in estimated energy use
# of third party (LEED, FGBC, etc.) energy
efficient designated buildings permitted.
# of potential electric car charging stations
# of recommendations to land development
regulations to facilitate electric car use
# of electric charging stations installed.
Transit proximity to affordable housing
developments
5
Families that have access to reliable transit service have
the option of foregoing the cost of an automobile, which
for some, can be the difference in affording a home.
Livability Principle / Outcome or Alignment
Livability Principle #3: Enhance Economic Competitiveness
Promoting transit oriented development on vacant property
and in underutilized redevelopment areas and developing
regulations to guide future development in a supportive
manner will help to strengthen the tax base and promote
economic activity.
Adoption of new urban land development regulations will
promote and provide incentives to increase densities and
employment opportunities along the transit corridor.
Livability Principle #4: Support Existing Communities
Building community consensus of rail station development
plans, particularly land use density and intensity will
ensure future development occurs in manner that respects
existing communities and provides value for all.
The project will investigate options to improve housing
choices within the corridor and efforts will be made to
work with existing residents to demonstrate such options
can be accomplished in a positive and sensitive manner.
Workshops and outreach efforts designed to educate
residents on the merits and benefits of transit oriented
development will be included in the project work plan.
The project provides the opportunity to evaluate the
feasibility of creating a Property Assessed Clean Energy
(PACE) District to encourage the use of renewable energy
technologies.
Transit proximity to housing
Transit ridership
# of transit boardings and deboardings.
How it will be Measured
# of transit oriented development approved
# of residential permits issued
Dollar value of commercial permits issued
# of business tax license applications issued
and renewed
Development bonus provided in land
development regulations
# of project approved using development bonus
# of people participating in the planning
process
% of people participating who live or work in
the corridor.
# of residents participating in TOD or mixed-
use community charettes or meetings
Housing type dissimilarity index
The establishment of a PACE program
# of participants in program
Potential per household energy saving
Average cost/benefit of implementing a PACE
district.
Livability Principle #5: Coordinate Policies and Leverage Investment
By removing conflicts between local, regional, state and
federal regulations along the corridor, future development
can proceed in a manner that achieves desired outcomes
more efficiently. The project will seek to shorten the
development cycle for TOD developments.
Livability Principle #6: Value Communities and Neighborhoods
The project will examine the integration and
interconnectivity of these systems with each other, with
existing and future development, and with the surrounding
community so as to improve usage by the local population
(particularly developments like Encore).
Ensuring the design, orientation and function of public
spaces and parks provide opportunities for pedestrian
interaction, public art, civic use, cultural amenities and
street level retail use.
# of local, regional and state procedures aligned
to promote development
# of steps in the review process
# of staff/administrative approvals versus
public hearings and board approvals
Pedestrian network coverage (% of total street
frontage with a sidewalk on at least one side)
Bicycle network coverage (% of total street
centerline distance with a designated bike
route)
Square feet of planned public space
Public space proximity to housing
Public space proximity to employment
% public space connected by sidewalk network
6
Rating Factor #2: Work Plan
Proposed Activities
The City of Tampa proposes to use funding from this grant to develop a detailed corridor master plan for the Nebraska
- Hillsborough Avenue Primary Transit Corridor. Included in this plan will be a detailed station area plan for the High
Speed Rail Station. The project will be implemented with the help of a consultant who is highly experienced in rail
station planning, multi-modal corridor planning and transit oriented development, and who will be able to facilitate
completion of the project in a step-by-step systematic manner. The project will be completed in six phases:
Phase I is the Project Initiation phase and includes all activities needed to begin the project, including the
selection of the consultant; development of a detailed scope of work; identification of community stakeholders,
including minorities and disadvantaged population; development of public outreach and communication plan; and
development of a skills training deployment plan.
Phase II is the Inventory and Data Gathering phase and includes activities by which the project team and
consultant gain an understanding of the issues and opportunities that exist in the corridor. This phase represents
the collection of "hard" data, such as land use, development plans, demographic and market information, traffic
and transit data, etc.
Phase III is the Alternatives Analysis phase. In this step, alternative
design scenarios will be developed based on the work completed in
the previous phase. The consultant will engage the community by
using plan and perspective drawings through a series of charrettes to
create and evaluate a number of possible plans. This phase will end
with a selection of a Preferred Development Concept by the
community stakeholders for the primary transit corridor.
Phase IV is the Plan Development phase and involves the
production of the plan for the Nebraska – Hillsborough Corridor and
a rail station plan for the high speed rail terminal. The Plan will
present a cohesive and comprehensive story of the primary transit
corridor and the area surrounding the high speed rail station,
providing a road map of how the corridor/station area should develop
to create a more livable community. This phase includes the
development of a preliminary draft plan and a final draft plan.
Community Design Charettes will be used to
engage the commun ity in establishing a
vision for the corridor
Phase V is the Plan Implementation phase and includes the
activities that will implement the recommendations of the master
plan. This includes transit oriented development regulations that will be integrated with the City’s form-based code
framework. The City's current development review process will be reviewed with the intent of streamlining the
process and eliminating conflicts between city department and external agency regulations. Finally, an amendment
to the City's land development code will be processed to adopt the TOD regulations and review procedures. This
step includes holding public hearings and meetings associated with the code amendment process.
Phase VI is the Project Close phase and includes the activities that will mark the official end of the project. A
"Lessons Learned" report will be completed summarizing the lessons learned in completing the corridor master
plan and outlining those lessons/recommendations that have applicability in other primary transit corridors. The
project team will convene other members of the city staff and external agencies that have regulatory authority in
the primary transit corridors. At this meeting, the project lessons learned will be presented and an open discussion
focusing on how to transfer knowledge gained from this corridor project to other transit corridors will be
facilitated.
7
Planned and Concurrent Activities Requiring Coordination Activities
High Speed Rail Station. FDOT is committed to beginning
construction of the high speed rail station by the end of the third
quarter 2013. The Department plans to submit an RFP to construct
the station by February 2011 and has sought the City’s input on
design and development. In August 2010, the City selected a
consultant to coordinate FDOT on these questions. These design and
engineering efforts will be integrated into the Nebraska-Hillsborough
Corridor Master Plan and the High-Speed Rail Station Area Plan.
Thus far, FDOT has been awarded $1.26 billion for this project.
Multimodal Capital Plan: Bicycle, Pedestrian, and Transit Project Development - The City of Tampa and the
Hillsborough MPO started a $86,500 study in late 2009 to identify and prioritize constructible bicycle, pedestrian,
and transit projects that support growth in the Central Business District and primary transit corridors. The outputs
of this study will be integrated into the Nebraska-Hillsborough Avenue Corridor Master Plan.
Alternatives Analysis. HART (Hillsborough Area Regional Transit) is conducting an Alternatives Analysis to
address transportation needs within Hillsborough County. The two remaining corridors under consideration are
between the USF (University of South Florida) area and Downtown Tampa, and are in close proximity to Nebraska
and Hillsborough Avenues. The outputs of the Nebraska-Hillsborough Corridor Master Plan will be coordinated
with HART's final recommendations of that study. The Preliminary Engineering (PE) and NEPA process for
HART's preferred alignment will occur over the course of the development of the proposed Master Plan, and will
be considered in the process. Station design and station area planning for the transit line between Downtown
Tampa and USF will also take place as part of the PE / NEPA process.
Greenhouse Gas Study. The City was awarded $70,000 to conduct a city-wide greenhouse gas emissions baseline
inventory and to create a sustainability action plan as part of the City of Tampa’s energy efficiency and
conversation strategy. A consultant has been selected and will begin in early September 2010. While the study
will not specifically focus on the Nebraska-Hillsborough Avenue Corridor (its city-wide in scope), outputs of the
study can be used to help guide energy efficient land use/transportation recommendations in the Corridor Master
Plan.
Tampa Heights Vision Plan. Located just north of the Central Business District is the historic Tampa Heights
neighborhood. Policy 23.2.2 of the Tampa Comprehensive Plan calls for developing a form-based code for this
neighborhood by 2015. The study area includes part of the Tampa Heights neighborhood. There is an opportunity
to leverage the Tampa Heights Vision Plan and the Nebraska-Hillsborough Avenue Corridor Master Plan to
produce mutually supportive visions and development concepts.
Encore Redevelopment. Located two blocks east of the proposed
high speed rail station is the Encore project, a 30-acre mixed use,
mixed income, transit oriented development. The development was
awarded $38 million in federal stimulus money. A development
agreement was approved on June 24, 2010. The Nebraska-
Hillsborough Corridor Master Plan provides an opportunity to
ensure this project is effectively linked to the multi-modal
improvements that are being planned in the corridor.
Get Ready Tampa Bay. The Tampa Bay Regional Planning
Council has established “Get Ready Tampa Bay” a regional
collaborative to study the requirements of preparing for the roll-out
of electric vehicles. The corridor master plan will analyze the
potential of accommodating and adapting to the use of electric vehicles, electric vehicle service stations and
charging lots. This could become one of the first demonstration projects in the region.
The footprint of the high-speed rail station
dominants Tam
p
a’s northern CBD.
Connections to the Encore development will
b
e examined durin
g
the stud
y
8
HART MetroRapid Service. In the area of the north end of the downtown, HART planned improvements include
the North-South HART MetroRapid Service along Nebraska Avenue, which will provide enhanced service
between a future park-and-ride at Fletcher/Interstate 75, University of South Florida and Downtown Tampa. This
project includes improvements that will improve service reliability and make it easier for people to use transit,
including enhanced shelters with real time passenger information, off vehicle ticket vending machines and bus
bays. The project will connect to the Marion Transit Center, HART's main bus transfer point serving the
downtown. The cost of the North-South HART MetroRapid Service project is estimated at $31,000,000,
with Hillsborough County providing the funding. This includes design and engineering, property acquisition and
construction costs. Final Design work on the project starts this fall.
The initial cost of the East-West HART MetroRapid Service project PD&E is estimated at $3,000,000,
with Hillsborough County providing the funding. This includes preliminary design and engineering,
environmental, and final design. Funding is being applied for to complete the property acquisition and
construction, but has not yet been acquired. Design work on the project PD&E is expected to start in 2011.
Regional and Local Significance of the Project
The project has statewide significance as it will support the development
of a high speed rail connection from Tampa to Orlando and eventually to
Miami. The project is consistent with the Tampa Bay Area Regional
Transit Authority (TBARTA) long-range multi-modal transit plans and
supports the One-Bay Regional Vision as developed by the Tampa Bay
Regional Planning Council. As indicated previously in this application,
the project is consistent with and furthers the goals, objectives and
policies of the Tampa Comprehensive Plan
in regard to promoting transit
oriented development along primary transit corridors. It is also consistent
with and will support HART's Alternatives Analysis
and the Hillsborough
County's Metropolitan Planning Organization's Long Range
Transportation Plan. Finally, the project has national significance, as the
Tampa-Orlando high speed rail system could become the nation's first
high speed rail system. To date, the system has received 1.26 billion in
funding from the Federal Rail Authority.
Public Outreach and Participation
The project is consistent with regional vision
and transportation plans, like the TBARTA
Regional Transportation Plan.
The City of Tampa is committed to community outreach
and public participation. The City has established public
outreach networks designed to reach all members of the
community, including minority and disadvantaged
populations. Public outreach and participation will be
partly achieved by working with the established
neighborhood organizations, crime-watch groups and
designated community redevelopment boards. In one of
the first steps in the process, the consultant and the City's
project team will identify key stakeholders who will help
to determine what is special about the corridor and to
broaden the base of participants and partners who can
help shape the vision. The stakeholders will reflect the
diversity of the community. A public outreach and
participation plan will be produced from this effort.
9
Uses of Funds/Budget
The budget for the project is derived from previous projects of similar scope of work and planning objectives
completed by the City of Tampa. The City requests $$1,181,250 in funding. The City will contribute at least
$250,000 in cash and in-kind match to this project (21.2%). The City of Tampa is responsible for all activities in this
grant. As indicated in the project workplan, a consultant will be acquired to complete this project. Below is a summary
of break-out of the funding.
Phase / Project Task Consultant Local Match
Cost
High Speed Rail Station
$600,000
$125,000 in
Station Area Plan
cash match
Transportation, Parking & Pedestrian Connectivity Plan
Infrastructure Plan
Nebraska – Hillsborough Primary Transit Corridor
$525,000
$125,000 in-
Corridor Master Plan
kind match
Transit – Oriented Development Regulations
Knowledge Transfer Workshops
Project Administration (5%)
$56,250
Total
$1,181,250 $250,000
Project Completion Schedule / Timeline
The project timeline is shown in the following table along with the specific milestones within each phase. The six
phases of the project are expected to be completed within 30 months of the date of award.
Phase / Project Task Month
Phase 1: Project Initiation (6 months)
A. Request proposals from qualified consultants.
1, 2
B. Selection of the consultant(s).
3
C. Designate Project Team.
3
D. Identify community stakeholders.
3, 4
E. Develop Detailed Scope of Work.
5, 6
F. Develop the communications plan for the project.
6
G. Develop skills training deployment plan
6
H. Hold Community Meeting #1.
6
Phase II: Inventory and Data Gathering (4 months)
A. Compile Relevant Data.
7, 8, 9
B. Community Meeting #2.
10
Phase III: Alternatives Analysis (5 months)
A. Complete Preliminary Design Charettes.
10, 11
B. Hold Community Meeting #3.
12
C. Evaluate Alternative Development / Design Concepts.
13, 14
D. Select Preferred Concept (Design Charette).
14
E. Hold Community Meeting #4.
15
10
Phase IV: Plan Development (3 months)
A. Produce Preliminary Draft Plan.
B. Hold Community Meeting #5.
C. Produce Final Corridor Master Plan.
Phase V: Plan Implementation (7 months)
A. Develop Transit Oriented Development (TOD) Regulations.
B. Complete Review Process Flow Chart.
C. Adopt TOD Regulations and Review Procedures.
Phase VI: Project Close – (2 months)
A. Produce Lessons Learned Plan.
B. Project Team Close Out Meeting.
C. Complete Project Close-Out Meeting Summary.
Total Project Duration: 26 months
Project Outputs (Deliverables)
15, 16
17
17, 18
18, 19, 20
18, 19
20, 21, 22, 23, 24, 25
24
26
26
The following summarizes the anticipated outputs to be completed as part of this project and the metric that will be
used in reporting progress towards completing the deliverables. The deliverables correspond with the milestones of the
work plan.
Project Output
Phase I: Project Initiation
a. Request for Proposal (RFP)
b. Executed Consultant Contract
c. Designate City Project Team
d. List of Community Stakeholders
e. Detailed Scope of Work
f. Communications Plan
g. Skills Training Deployment Plan
Phase II: Inventory and Data Gathering
a. Existing Conditions Report
Phase III: Alternatives Analysis
a. Design Charrettes
b. Alternative Analysis Report
c. Selection of Preferred Concept
Phase IV: Plan Development
a. Preliminary Draft Corridor Plan
b. Preliminary Draft HSR Station Plan
c. Final Corridor Master Plan
d. Final HSR Station Plan
Phase V: Implementation
a. TOD Regulations
b. Review Process Flow Chart
c. TOD Implementation
Reporting Metric
Complete (Y/N)
Complete (Y/N)
Complete (Y/N)
Complete (Y/N)
Complete (Y/N)
% Complete
% Complete
% Complete
# Completed
% Complete
Complete (Y/N)
% Complete
% Complete
% Complete
% Complete
% Complete
% Complete
Adoption by City Council (Y/N)
11
Phase VI: Project Close
a. Lessons Learned Report % Complete
b. Project Team Close Out Meeting Complete (Y/N)
Outreach, Training and Control
a. Community Meetings # of Meetings Completed
b. Meeting Summaries # of Meeting Summaries Completed
c. Knowledge Transfer Workshops # Completed
d. Knowledge Transfer Summaries # Completed
e. Project Management Meetings # Completed
f. Project Management Meeting Summaries # Completed
Project Outcomes and Evaluation
Project outcomes are discussed under the section entitled,
“Alignment with HUD Livability Principles” on Page 5. The
metrics shown in the table will be used to measure success of
the proposed plans in meeting HUD’s livability principles.
During the Inventory and Analysis phase, the consultant will
benchmark the area using the metrics. Other metrics may be
developed as the detailed work plan is developed and after
the initial feedback from community stakeholders is received.
During the Plan Development phase, the metrics will be used
to analyze the alternative design concepts against the Vision
established by the community. This assessment will quantify
how well the proposed plan will address the project
objectives and HUD’s livability principles.
Obstacles in Meeting Outputs, Outcomes, Performance Measures
FDOT Construction Schedule for High Speed Rail - Due to the Florida Department of Transportation’s (FDOT)
construction schedule on the High Speed Rail Station (scheduled to begin by the third quarter of 2013), the City may
need to develop a phased project implementation schedule. The schedule would call for initiating the High Speed Rail
Station planning first, followed by the Nebraska-Hillsborough Corridor Master planning activities. This phasing would
allow the City to manage the corridor planning process more effectively while meeting the constrained planning
requirements of the High Speed Rail project in a timely manner. The timing depends on the grant award date, FDOT’s
schedule and status of the project at the time of award. A revised work plan will be submitted if a phased approach is
necessary.
Application to HUD Regional Sustainable Communities Grant - The City of Tampa is identified for planning
assistance through the Sustainable Communities Regional Planning Grant. The regional grant is being submitted by the
Hillsborough County Metropolitan Planning Organization on behalf of a West Central Florida MPO Chairs’
Coordinating Committee Regional Consortium. In that grant proposal, the City of Tampa requested $630,000 to be
used for a station area plan, detailed infrastructure plan and other planning requirements to support the High Speed Rail
Station. Should the Sustainable Communities Regional Planning Grant qualify for funding, the budget for this grant
would be reduced by $630,000 and the work program adjusted accordingly. The High Speed Rail Station Area Plan
would not be completed as part of this work plan.
Metrics can be displayed geographically or in tables
allowing for easy analysis of outcomes.
12
Rating Factor #3: Leveraging and Collaboration
Below is a letter of commitment from Mayor Pam Iorio indicating that City will provide the required local match
resources necessary to complete the project.
1
In addition, the organizations at the bottom of the page have provided
letters of support to participate as a community stakeholder (please see attachments).
Attached are Letters of Support from: More Letters of Support on file:
HART Hillsborough Area Regional Transit Authority CDC Corporations to Develop Communities of Tampa, Inc.
David A Straz, Jr. Center for the Performing Arts Urban Charette
Tampa Bay Regional Planning Council Arts Council Hillsborough County
V.M. Ybor Neighborhood Association Tampa Theatre Foundation
Tampa Downtown Partnership
East Ybor Historic and Civic Association, Inc
University of South Florida College of the Arts
1
Local Match / Leverage Resources
The City’s match of $250,000 represents 21.2% of the amount requested in this grant. The City’s commitment
represents 1.2% more than the required match. Based on prior projects of similar size and scope, the City staff
commitment was much greater than the $125,000 in-kind support identified in this proposal. The City does expect to
dedicate in-kind services in excess of $125,000 on this project, however, a conservative estimate is provided given
the current fiscal constraints and continuing economic uncertainty. At the same time, the projects listed on Page 8
shows that the Nebraska – Hillsborough Avenue Corridor Master Plan will leverage a total public expenditure of up
to $1.26 billion. Based on the 2006-2008 American Community Survey data the ratio of the City’s per capita income
($29,442) to the Tampa-St. Petersburg-Clearwater Metropolitan Statistical Area ($27,342) is 1.077.
13
Rating Factor #4: Capacity
Organization, Leadership and Resource Allocation Decisions - The City of Tampa is governed under the strong
mayor form of government. The Mayor of Tampa is the chief executive officer of city government and has full
authority in directing the resource allocation decisions of the organization.
Project Implementation, Goal Setting and Dispute Resolution - A project manager will be assigned to oversee the
implementation of the grant. The project manager will be responsible for communicating with HUD and DOT on all
matters relating to the grant. The project objectives, workplan and schedule provided in this grant establish the
framework for implementation. Disputes will be handled by the project manager and HUD/DOT representatives.
Organizational Capacity - The City of Tampa has more than 4,500 employees and can draw upon the professional
management, planning, design, engineering and legal expertise to support this project throughout the entire life cycle.
A “core” project team will be designated at the beginning of the project consisting of the key personnel with the
specific expertise and experience to lead this effort. Other city staff will be brought in on an “as-needed” basis to
provide technical review or analysis. Attachment A contains a list of the key staff that will be working on this project
along with their experience.
Ability to Procure Qualified Experts or Professionals - As indicated in the work plan, the City plans to acquire
consulting services to complete the project described in this grant. The City has a dedicated Contracts Management
Department, which administers the Competitive Consultants Negotiation Act, Chapter 287.055, Florida Statutes. This
Act governs the acquisition of professional architectural, engineering, landscape architectural, or surveying and
mapping services. The City routinely procures consulting services through this process to address a wide variety of
planning and engineering needs.
Experience with Similar Projects – The City of Tampa has extensive experience in leading, directing and / or
completing master plans of similar scope, scale and duration as proposed in this grant. In just the past few years, the
City completed the Drew Park Strategic Action Plan for the Drew Park Community Redevelopment Area, the East
Tampa Strategic Action Plan for the East Tampa Community Redevelopment Area, Channel District Strategic Action
Plan for the Channel District Redevelopment Area, the Gandy-Westshore Area Master Transportation Plan and the
Greater Seminole Heights Vision Plan. See Attachment B for a summary of previous planning projects.
Three of these plans were for designated community redevelopment areas – areas experiencing problems of blight and
economic distress. One of the plans provided a detailed transportation analysis of the Gandy-Westshore area, an area
experiencing severe traffic congestion. The Greater Seminole Heights Vision Plan established a community vision,
urban design guidelines and form-based code recommendations. An extensive public outreach was characteristic of all
of these efforts. Four of these plans were completed by consultants, who were managed by City staff. The budgets for
these plans ranged between $140,000 - $455,000. All plans were completed and are now being implemented. These
five plans represent only a fraction of the City’s capability to undertake plans as described in this grant.
Experience in Outreach Efforts Involving Low-Income
Persons – The City of Tampa has extensive experience in
implementing outreach efforts involving low-income
persons, particularly in designated revitalization areas.
Approximately 11% of the City is a designated
redevelopment area. One such area is East Tampa, a
community redevelopment area comprised of the Belmont
Heights, College Hill and Jackson Heights neighborhoods.
Census 2010 figures are not yet available, but as of the
census of 2000, there were 15,121 people and 5,207
households residing in the neighborhood. The population
density was 4,111/mi². The racial makeup of the
neighborhood was 11.0% White, 84.0% African American,
0.0% Native American, 2.0% Asian, less than 2.0% from
Through organizations like the Corporation to Develop
other races, and 2.0% from two or more races. Hispanic or
Communities in East Tampa, the City develops partnerships to
reach out to minorities and economically disadvantaged.
Latino of any race were 6.0% of the population.
14
There were 5,207 households out of which 30% had children under the age of 18 living with them, 29% were married
couples living together, 18% had a female householder with no husband present, and 6% were non-families. 28% of all
households were made up of individuals. In the neighborhood the population was spread out with 31% under the age
of 18, 19% from 18 to 34, 20% from 35 to 49, 14% from 50 to 64, and 15% who were 65 years of age or older. For
every 100 females there were 87.0 males. The per capita income for the neighborhood was $11,133. About 33% of the
population were below the poverty line, including 47.0% of those under age 18 and 9.0% of those age 65 or over.
The City established a public – private partnership in East Tampa through the East Tampa Development Corporation,
which oversees the implementation of the East Tampa Strategic Action Plan. This partnership has been effective in
reaching members of the community who have traditionally felt disenfranchised and separated from City decisions.
The partnership was established as a model that has been duplicated in the Channel District, Drew Park, Ybor City and
Downtown community redevelopment areas.
Bonus Factors
Skills and Technical Expertise Plan - From a technical application perspective, the objective of this project is to
facilitate the development of livable communities in the City of Tampa. Experience has shown that local, regional and
state regulatory frameworks and practices are oftentimes at odds with the principles of sustainable development and
achieving a more livable community. The City of Tampa desires to be as aggressive as possible in using webinars,
podcasts, trainings and workshops to break down regulatory barriers and increase the skill sets of those involved in the
planning and approval of projects within the corridor. To meet this need, the following will be pursued:
1. Knowledge Sharing and Training Workshops. At least six Knowledge Sharing and Training Workshops on
various topics related to the overall project, such as “Form Based Codes”, “Transit Oriented Development,
“Greenhouse Gas Reduction through Land Use Planning”, “LEED - Neighborhood Design”, etc. At least 20 city
staff from its Development Review Committee will attend the workshops. Representatives from regional, state and
the development community will be invited to attend.
2. Skills / Training Deployment Plan. During the Project Initiation Phase, the consultant will be required to
develop a skills / training deployment plan. The consultant will inventory webinars, podcasts and available
trainings that are planned by leading experts in the field of planning, sustainable development and livable
communities. The consultant will also meet with the City’s Technology and Innovation Department to assess
current methods to deliver information in the most effective manner, including the use of Web 2.0 team
networking tools. From this information the consultant will develop a 3-year training and skills program that will
support the project objectives and build capacity.
Knowledge Sharing Plan - The City will use the following methods in sharing knowledge gain during the
implementation of the project to the various participants.
1. Knowledge Sharing and Training Workshops. Mentioned above, a part of each workshop will be used to
discuss the status of the project and the key lessons learned to date.
2. Project Web Page – A project web page will be created as a repository for all information relating to the project
and providing the ability for participants and the general public to stay up-to-date on the project status.
3. Project Briefings – A project management briefing will be held every two months so that local, regional and state
participants can meet to discuss the status of the project, key issues and lessons learned to date. A meeting
summary will be produced and posted to the project web page.
15
Sincerely,
John Bell
Tampa Theatre
Foundation
Board of Directors:
Harrison Giddens, Chair
Charles Britton, Vice-Chair
Allison Luzier, Secretary
Todd Moran, Treasurer
Beth Bernitt
Lou Buccino
Herbert Carrington, Jr.
Santiago Corrada
Penn Dawson, III
Jennifer Faliero
Bob Glaser
Henry Gonzalez, III
Art Keeble
Sarah Pickett Johnson
Anne Pittman
Frank J. Rief, III
Catherine Sanders
Randi Whiddon
President & CEO:
John Bell
En tertain , Educate, En thrall &En lighten
August 12, 2010
Mr. Shaun Donovan, Secretary
U.S. Department of Housing and Urban Development
451 7th Street S.W., Washington, DC 20410
RE: Nebraska – Hillsborough Avenue Primary Transit Corridor Master
Plan
Dear Secretary Donovan:
As President & CEO of the historic Tampa Theatre, I am writing in support of
the above grant application for the City of Tampa.
The City has embarked on an effort to promote transit oriented development,
encourage mobility choices and create more livable communities. The
proposed project furthers these efforts by creating a unified master plan for an
important transit corridor within the city.
We support this project and commit to participating in community meetings,
design charettes and providing stakeholder input throughout the process.
Thank you for the opportunity that HUD is providing with this grant to
support our community, and I again strongly recommend the awarding of this
grant to the City of Tampa.
Tampa Theatre Foundation



   
      


  


V.M. Ybor Neighborhood Association
VM Ybor NA
www.vmybor.org
1001 E. 24
th
Avenue
Tampa, FL 33605
(813) 2637388
Board Mem bers
Kim Headland, President
Sean Conlon, Vice President
Kelly Bailey, Secretary
Veve Sotolongo, Treasurer
August 18, 2010
Mr. Shaun Donovan, Secretary
U.S. Department of Housing and Urban Development
451 7
th
Street S.W.
Washington, DC 20410
RE: Nebraska – Hillsborough Avenue Primary Transit Corridor Master Plan
Dear Secretary Donovan:
I am writing in support of the above grant application for the City of Tampa.
The City has embarked on an effort to promote transit oriented development, encourage mobility
choices and create more livable communities. The proposed project furthers these efforts by
creating a unified master plan for an important transit corridor within the city.
We support this project and commit to participating in community meetings, design charrettes
and providing stakeholder input throughout this important planning process. For the VM Ybor
community, this master planning effort is an important step in preserving and strengthening our
neighborhood’s historic, urban character along the Nebraska Avenue Corridor. Additionally, this
master plan will promote economic development and connectivity among many diverse
communities, creating new opportunities for smart growth.
Thank you for your consideration.
Sincerely,
Kim Headland, President
VM Ybor Neighborhood Association
About the Historic VM Ybor Neighborhood:
As Ybor prospered in the national postWorld War I economy, well
positioned factory workers began moving north, past La Michiga, what is now Columbus Drive. A larger, greater Ybor developed.
From 22nd Street to the east and Nebraska Avenue to the west, Ybor was expanding north to 26th Avenue. These new homes
were a substantial improvement from the standard shotgun and smaller worker housing in the central Ybor core. They were larger
one or two story bungalows (averaging 1,400sf), beautifully painted and landscaped. There were curbs, paved streets, common
alleys and sidewalks. Soon this better housing was sought after by Ybor City office staff, accountants, and supervisors, helping to
increase the density of this burgeoning neighborhood. There were wonderful amenities such as the Centro Austuriano Hospital on
21st Avenue, the “Old Folks Home” on 12th Street, along with Cuscaden Pool and Park. This diverse community was intricately tied
to Ybor’s prosperity and quickly became a desirable, safe neighborhood. Today, our diverse V.M. Ybor neighborhood still enjoys
many urban ameni ties and close proximity to Ybor City and downtown Tampa. It is truly a gem in Tampa’s urban!