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account regardless of whether any transactions have actually been effected, or being
able to serve as an investment adviser regardless of whether any investment advice or
service has actually been rendered. The term shall not include communications,
postings, or distributions of information set forth on the Internet or other mass media
outlet if each of the following conditions are met:
(A) The Internet or other mass media outlet communication contains a legend in
which the following is clearly stated:
(i) The broker-dealer, investment adviser, broker-dealer agent, agent of
the issuer, or investment adviser representative in question may only
transact business in this state if first registered, or exempted from
registration as a broker-dealer, investment adviser, broker-dealer
agent, agent of the issuer, or investment adviser representative,
whichever is applicable; and
(ii) Follow-up, individualized responses to persons in this state by a
broker-dealer, investment adviser, broker-dealer agent, agent of the
issuer, or investment adviser representative that involve either the
effecting of or the attempt to effect transactions in securities, or the
rendering of personalized investment advice for compensation or
attempt to render advice, as may be, will not be made absent
compliance with state broker-dealer, investment adviser, broker-dealer
agent, agent of the issuer, or investment adviser representative
requirements, or an applicable exemption;
(B) The Internet or other mass media outlet communication contains a
mechanism, including and without limitation, technical “firewalls” or other
implemented policies and procedures, designed reasonably to ensure that prior
to any subsequent, direct communication with prospective customers or
clients in this state, the broker-dealer, investment adviser, agent of the issuer,
broker-dealer agent, or investment adviser representative is first registered in
this state or is exempt from registration under the Act. Nothing in this Rule
shall be construed to relieve a broker-dealer, investment adviser, broker-dealer
agent, agent of the issuer, or investment adviser representative from any
applicable securities registration requirements in this state;
(C) The Internet or other mass media outlet communication does not involve
either effecting or attempting to effect transactions in securities, or rendering
of or attempting to render personalized investment advice for compensation,
as may be, in this state over the Internet, but is limited to the dissemination of
general information on products and services; and
(D) In the case of an agent or representative:
(i) The affiliation with the broker-dealer or investment adviser of the
agent, or representative is prominently disclosed within the