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Certified Expert Preparation Guide
The Marketo Certified Expert designation is a technical marketing credential that validates an
individual’s competency, expertise, and operational knowledge in the broad use of Marketo. This
designation clearly demonstrates to the marketplace that these certified professionals possess
knowledge and skills in all functional areas of Marketo, while exhibiting commitment to professional
growth. Please note, Marketo Certification Exams are open only to Marketo Customers and Partners.
What’s Covered in this Preparation Guide
This Marketo Certified Expert Preparation Guide is designed to help you prepare for the Certified Expert
Exam. It includes:
Recommended learning and experience for certification
Overview of the certification exam and key topic areas
Preparation recommendations
Exam registration instructions
Recommended Learning and Experience
Marketo recommends a combination of training, documentation, community sharing, and on-the-job
experience to increase your chances for success. Key recommendations:
One year of marketing experience
A minimum of 6 months experience using Marketo or a lot of hands-on experience creating
assets, campaigns and doing analytics
Completion of Marketo Foundation Training (recommended, not required)
Review of Marketo Product Docs ( http://docs.marketo.com )
Review courses in the Certified Marketo Expert Preparation Learning Path in the Marketo
University ( https://learn.marketo.com )
Participation in Marketo Learning Passport program webinars and topics as well as Marketo
Community discussions (recommended, not required)